Potbelly Sandwich Shop Coming to Texas Heritage Marketplace in Katy as Major Shopping and Dining Destination Grows
For West Katy residents watching Texas Heritage Marketplace take shape along Interstate 10, another dining option is officially on the way. Potbelly Sandwich Works has signed a lease for a 1,750-square-foot restaurant at Texas Heritage Marketplace, adding the Chicago-born sandwich chain to a growing collection of restaurants, retailers and neighborhood conveniences near Texas Heritage Parkway.
The new Potbelly location will give families in communities such as Jordan Ranch, Cane Island, Sunterra, Tamarron, Firethorne and Cross Creek Ranch another convenient option for lunch, dinner or a quick meal between errands, without necessarily having to travel farther east into Katy.
The lease was secured through Houston-based commercial real estate firm NewQuest, which is developing Texas Heritage Marketplace. Bob Conwell and David Meyers of NewQuest represented the landlord, while Chris Reyes and Tyler Trevine of SHOP Cos. represented Potbelly in the transaction.
An official opening date for the new Katy Potbelly restaurant has not yet been announced. The signed lease represents a step forward from earlier reports that identified Potbelly as a prospective tenant.
What Is Potbelly Sandwich Works? A Chicago Original With a Neighborhood Feel
Potbelly Sandwich Works traces its beginnings to 1977, when an antique store in Chicago's Lincoln Park neighborhood began serving toasted sandwiches to customers browsing its collection. The sandwiches eventually became more popular than the antiques, inspiring a restaurant concept that grew well beyond its original storefront.
Nearly five decades later, Potbelly has expanded to more than 450 locations across the United States, according to the company's website. The chain was acquired by RaceTrac, Inc. in 2025, marking another chapter in its national growth.
What sets Potbelly apart from traditional sandwich shops is its focus on warm, oven-toasted sandwiches, customizable ingredients and a casual neighborhood atmosphere. Its restaurants are known for their distinctive décor, signature hot peppers and an approach to quick-service dining that emphasizes freshly prepared food.
Among the chain's best-known offerings is A Wreck, a toasted sandwich featuring turkey, ham, roast beef, salami and Swiss cheese. Other favorites include the Italian sandwich, meatball sandwich and turkey-based selections, with customers able to personalize their orders with different toppings and sauces.
Beyond sandwiches, Potbelly offers soups, including Broccoli Cheddar, salads, chili, freshly baked cookies and hand-dipped milkshakes. The company has also expanded its menu to include wraps and additional specialty sandwiches. Catering and online ordering provide options for workplaces, school gatherings and family events.
Potbelly Continues Expanding Across Greater Houston
Although the Texas Heritage Marketplace restaurant will be new to West Katy, Potbelly already has an established presence throughout the Greater Houston area.
According to the company's official location directory, existing shops include locations in Cinco Ranch, Katy near Interstate 10 and Greenhouse Road, Memorial City, Rice Village, the Texas Medical Center, Sugar Land, Missouri City, Cypress near Highway 290 and Fry Road, and other communities.
Additional restaurants serve areas including Spring, Tomball, The Woodlands, Kingwood, Atascocita and Conroe.
Several Greater Houston locations also feature drive-thru service, although a drive-thru has not been confirmed for the new Texas Heritage Marketplace restaurant.
For residents of West Katy and the surrounding Fulshear area, the forthcoming location adds another familiar dining choice closer to neighborhoods that have experienced significant residential growth.
Texas Heritage Marketplace Is Becoming a Major Shopping and Dining Destination in West Katy
Potbelly's arrival is part of a much larger transformation underway at the southeast corner of Interstate 10 and Texas Heritage Parkway.
Developed by NewQuest, Texas Heritage Marketplace is a roughly 165-acre, $400 million mixed-use developmentdesigned to bring major retailers, restaurants, services and gathering spaces to a fast-growing portion of the Katy area. Plans call for more than 750,000 square feet of commercial development, with approximately 800,000 square feet referenced in the project's broader buildout plans.
The development has already reached several milestones. Lowe's, Target and Whataburger are open, establishing the shopping center as an increasingly useful stop for nearby households.
Additional retail and service businesses announced for the project include Sam's Club, Academy Sports + Outdoors, Burlington, Ulta Beauty, James Avery Artisan Jewelry, Bath & Body Works, EoS Fitness, Mattress Firm and other national and regional operators. Opening schedules vary by tenant.
The dining lineup is also growing, with announced restaurants including Texas Roadhouse, Olive Garden, Cheddar's Scratch Kitchen, CAVA, Jersey Mike's, Dave's Hot Chicken, The Kebab Shop, Biscuit Belly, Escalante's, Tony C's New York Style Pizza & Beer Garden, Aji Izakaya, JoJo Chinese Restaurant and Kilwins.
One particularly distinctive feature of the project is Heritage Grove, an approximately five-acre gathering area planned within Texas Heritage Marketplace. The space is designed to combine restaurants, retail and outdoor gathering areas around a mature oak tree preserved and relocated during the construction of Texas Heritage Parkway.
NewQuest's development materials describe Heritage Grove as an agrarian-inspired setting intended to provide a place for shopping, dining and spending time together, extending the destination beyond traditional big-box retail.
The broader site plan also includes proposed medical space, future multifamily development and an area designated for Katy police and fire facilities. These proposed elements remain subject to development plans and timelines.
Why the New Potbelly and Texas Heritage Marketplace Matter for West Katy
For residents who have watched neighborhoods spread westward along Interstate 10 and south toward Fulshear, the growth of Texas Heritage Marketplace reflects a familiar challenge: residential development often arrives before nearby shopping, restaurants and everyday services.
NewQuest's October 2026 leasing materials estimate that approximately 149,176 people live within five miles of Texas Heritage Marketplace, representing population growth of roughly 50.5% between 2020 and 2026. The same materials estimate an average household income of approximately $205,428 within that radius, based on ESRI demographic data.
The development is also positioned along Texas Heritage Parkway, which connects Interstate 10 with the Fulshear area and provides access for residents of several nearby master-planned communities.
For families living in West Katy, that means more places to shop, grab a bite to eat and take care of everyday errands without driving across town. For local businesses, it means more potential customers as new neighborhoods continue to grow around them.
Potbelly's lease is relatively small compared with the development's major retail anchors, but it adds to the variety of restaurants expected to serve residents, commuters and employees in the surrounding area.
When Will Potbelly Open at Texas Heritage Marketplace in Katy?
While the 1,750-square-foot Potbelly lease is confirmed, the company has not announced a specific opening date, restaurant address or operating hours for the Texas Heritage Marketplace location.
Other portions of the development are expected to continue opening throughout late 2026 and into 2027 as individual tenants complete construction and prepare their spaces for customers. Those broader timelines do not establish an opening date for Potbelly.
As Texas Heritage Marketplace continues adding businesses, West Katy residents can expect more opportunities to shop, dine and gather closer to the neighborhoods they call home.
Stay connected with My Neighborhood News for updates on Potbelly Sandwich Works's anticipated opening and the latest restaurants, stores and community amenities coming to Texas Heritage Marketplace in Katy.
Tiffany Krenek has been on the My Neighborhood News team since August 2021. She is passionate about curating and sharing content that enriches the lives of our readers in a personal, meaningful way. A loving mother and wife, Tiffany and her family live in the West Houston/Cypress region.
Local business spotlight
Grow your business
where trust already lives.
Let’s introduce your business to the neighbors nearby.
Have a local favorite?
Let’s make an introduction.
Leave your email and our team will reach out with ways to promote your business.
Give a local favorite a little love.
Know a business your neighbors should discover? Tell us who they are.
We couldn’t send that just yet. Please try again.
