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Wendy’s and Girl Scouts Team Up to Sweeten Cookie Season with Thin Mints Frosty
As Girl Scout Cookie season kicks into high gear, Wendy’s is offering fans a new way to indulge in the iconic Thin Mints flavor. Beginning February 21, thousands of Wendy’s locations across the country will debut the Thin Mints Frosty, a cool and creamy twist on the beloved chocolate-mint cookie. The fast-food giant has also joined forces with Girl Scouts of the USA (GSUSA) as a national boothing partner, providing more than 4,200 Wendy’s restaurants as official locations for Girl Scouts to sell cookies in local communities.
“The friendship between Wendy's and Girl Scouts of the USA is mint to be,” said Lindsay Radkoski, U.S. Chief Marketing Officer for The Wendy's Company. “By bringing together two iconic fan-favorite flavors into a single spoonful, we're delivering an exclusive, one-of-a-kind Frosty experience to connect with our Wendy's fanbase and Girl Scout Cookie supporters alike.”
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A Perfect Pairing: Thin Mints Meets Frosty
It’s no secret that Thin Mints cookies taste even better when frozen, making them a natural inspiration for Wendy’s latest Frosty innovation. The Thin Mints Frosty blends the Classic Chocolate or Vanilla Frosty with a rich, minty cookie crumble sauce, capturing the essence of the bestselling Girl Scout Cookie. With both chocolate and vanilla variations, Wendy’s fans have two delicious ways to enjoy the newest Frosty creation.
The Wendy’s Frosty has been an iconic menu item since the fast-food chain’s founding in 1969. Originally introduced with only the Classic Chocolate flavor, the Frosty was designed to be thick, creamy, and enjoyed with a spoon. Its unique texture and rich taste quickly became a customer favorite. In 2006, Wendy’s expanded the Frosty lineup by introducing the Vanilla Frosty, offering a lighter, creamier alternative that appealed to a wider range of dessert lovers.
Over the years, Wendy’s has continued to experiment with Frosty flavors, with limited-time offerings like the Strawberry Frosty and now the Thin Mints Frosty bringing fresh excitement to the beloved treat.
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Girl Scouts Gain a National Boothing Partner
For Wendy Lou, Chief Revenue Officer of GSUSA, the partnership represents more than just a fun collaboration. “Seeing our iconic Thin Mints paired with Wendy’s Frosty is a testament to the power of the Cookie Program and millions of Girl Scouts who have made Thin Mints so popular,” Lou stated. “We are so thankful for the support from thousands of Wendy's franchisees who are giving our girls the opportunity to have cookie booths at their restaurants where they can put their entrepreneurial prowess to use.”
The Girl Scout Cookie Program is one of the largest youth entrepreneurship programs in the world, teaching participants valuable skills such as goal setting, decision making, and financial literacy. By setting up booths at thousands of Wendy’s locations, troops gain increased visibility and accessibility, allowing more customers to support the organization while satisfying their cookie cravings.
More Ways to Celebrate Girl Scout Cookie Season
In addition to the Thin Mints Frosty and in-restaurant cookie booths, Wendy’s is rolling out even more excitement. Starting February 24, customers can participate in Thin Mints Frosty Adventure, an interactive mobile game available through the Wendy’s app. Players have the chance to win daily food prizes and enter a sweepstakes for a grand prize of up to $10,000.
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A Win-Win for Wendy’s, Girl Scouts, and Cookie Lovers
Fans eager to try the Thin Mints Frosty can visit participating Wendy’s locations nationwide for a limited time, while those looking to support their local Girl Scout troops can find the nearest cookie booth using the Girl Scout Cookie Finder. Whether indulging in the new Frosty or stocking up on Girl Scout Cookies, this season’s partnership promises to deliver both delicious flavors and meaningful support for young entrepreneurs across the country, including your local community.
